Site Optimization
Performance Enhancement
Turn a slow site into a fast, reliable lead generator. We improve speed, UX, and conversions while boosting technical SEO.
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performance work in the wild
Smoothing UX + fixing “jerky” transitions so the site feels fast (not just scores fast).
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Every extra second of load time leaks leads. Mobile users bounce, search engines notice, and your “best page” never gets seen.
We do full performance overhauls: reduce bloat, optimize assets, fix bottlenecks, and improve UX so visitors stick around and convert.
The goal isn’t a perfect score — it’s a site that feels fast, ranks better, and produces more inquiries.
We prioritize the changes that move real metrics: LCP, INP, CLS, server response, and render-blocking assets.
Convert heavy images to next-gen formats, right-size assets, lazy-load correctly, and stop shipping huge files to phones.
Smart caching + CDN configuration so repeat visits are instant and global visitors get fast delivery.
Clean out years of cruft, reduce query load, and speed up dynamic pages that should never feel slow.
Replace bloated plugins with lean solutions, cut unused scripts, minimize CSS/JS, and compress what remains.
Custom WordPress solutions when plugins aren’t worth the weight.
Better tap targets, clearer hierarchy, fewer layout jumps, and pages that feel smooth on real phones.
Shorter, clearer forms with less friction — plus better validation, messaging, and tracking so you know what’s working.
CTA placement, trust signals, service page structure, and landing page tweaks that increase completed actions.
Core Web Vitals, engagement, conversions, and business outcomes — not just “speed scores.”
If you want the full funnel view, pair this with SEO strategy and dashboards.
notes
check out our recent thoughts and insights on web design, development, seo and automation.
performance
Sidebar Menu Refinements: Fixing Jerky Transitions & Mobile UX
Tightening up mobile nav behavior—smoother transitions, fewer layout jumps, and a cleaner “feels right” menu open/close.
seo
How one medium sized architecture firm ranks first on Google in Los Angeles (2026 SEO Case Study)
A breakdown of what’s actually working for a local architecture firm—how they’re beating directories and big players in organic search.
automation
I Built a Lead Capturing AI Chatbot over a Couple Weekends (And You Can Too)
A practical build guide: WordPress + OpenAI + Discord to capture leads automatically, plus the gotchas you’ll hit along the way.
Ready to turn your website into your best salesperson?
Let’s audit what’s holding your site back and build a plan to fix it.
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